I have to confess I am extremely proud of the effort our team puts into communications. Not only do I think we are leaps and bounds ahead of where we used to be, but we are leaps and bounds ahead of most other municipalities in Alberta.
Whether it is the surveys, blogs like this one, our new website, the community guide, or the Radio and newspaper advertisements, I can say this town is fully invested.
And just when I think we can’t do anything more, our team comes up with something else new and exciting.
In late September of this year the town launched our new website and the feedback has been extremely positive. One of the new features, which I think is a great asset for the region is the Community Calendar. More than once I have heard from residents that there is nothing to do in Slave Lake. The Calendar gives organizations, non-profit groups the ability to upload and promote their events. It helps other organizations also plan for their own future events by not conflicting with others.
More than just a spot on the calendar, it lets you provide photos, uploads, mapping and directions to your event, etc. If you are an organization and you are not taking advantage of this free advertising, well then I would say you are missing out!
Another excellent feature on the new website is our notification system. It allows you to sign up for notifications for a variety of things you may be interested in. Whether its job opportunities, programming, events, council activities, road closures or snow removal, there is the ability to customize your notifications.
You decide what you get and how you get it. I signed up for road closure notifications with all the construction going on. I opted to get an email and every time the info was updated, on the website, so was I. It’s a fantastic tool that made my life easier.
Now If you’re an employer, there is also the ability to upload any job postings you may have within your organization. Essentially we are communicating an online job board for the region where local residents as well as interested parties from far and wide can really see what Slave Lake, and the Region, has to offer. If your business is not currently using this free resource, they really should be.
If you don’t think that is enough engagement this next one will blow your mind. Available in the app store or through google for your android device, our Town App (MY SLAVE LAKE) makes staying informed easy. One of the features, which is on both the website and the app, is the ability to submit feedback.
As an example lets say you were waking on the bear trails and came across a garbage can that had been damaged. You could take a picture, upload the information using the website or app, and a ticket would be created. It would show us the location of the concern, who submitted the concern and what the concern is.
Your submission is will be sent to the appropriate department. By the end of the next business day, you would see a response from the department on when and how we intend to rectify the issue, or if we can’t why not. It allows a better option for people to provide input and a way for us to tell you and everybody else what’s happening.
Obviously these are a lot of features and some definitely take a click or two to figure out. So, our communications team are going to try and simplify it. Over the next couple of weeks, you will see some videos posted to our website and social media that show you how to use these amazing new features.
I want to commend our Town staff for their hard work and their ongoing drive to make sure communication remains a priority.
If you have any feedback on how we can better communicate with us, look forward all your feedback and ideas to us by using our new give feedback form.